Lesson 1 - Music video 14/09/16

Video 1 - This video is very entertaining because it was full of dancing and good vibes, it was also promoting a cultural song and dance in a good style. The video was also promoting the artist and the popularity of the artist, song and dance.

Video 2 - This video has quite a scary look and feel to it due to the fact that there are werewolf's and quite a dark and mysterious atmosphere especially as there was zombies aswell. The video also was created to promote his song and album by creating a short film.

Video 3 - This video was quite random but interesting however it was very humorous and it also gave him huge recognition and that he can do different video styles which is quite outside the box and not like anyone else's which is very unique.

The purpose of this video is to increase the range of media an artist is active in and it shows us that not also can Drake rap but he can dance and sing, it has also given him a lot of publicity because of the dance moves in the video have been uploaded all over social media.

It has quite a catchy dance and the song is also catchy so more people would search up the song which would also lead to more views which means more publicity.